Digital Marketing Course in Delhi by IIT-IIM Faculty

simply digital delhi

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About Us

Simply Digital is the brainchild of professionals from IIT & IIM’s, with solid experience in the startup world, who decided to go on a quest, to learn everything there was about the Digital World. Like any journey one embarks on, they found themselves lost and confused initially. They found that no one had the understanding of the application of all that the technology was making possible and the few who managed, made it big.

Once they learnt how to navigate the waters of the sea called Digital Marketing, things finally started to fall into place as they began to make sense of what made the Digital World tick.

Overflowing with eagerness to share this newfound knowledge with other lost souls, the birth of Simply Digital took place.  It was founded in April 2015 with the sole purpose of simplifying Digital training for one and for all.

The purpose gathered pace as we aligned ourselves with the mission of our Honorable and visionary Prime Minister Mr. Narendra Modi of Digital India, Skill India and Smart cities. We now endeavor to bridge the gap between the workforce and the digital skills needed to fulfill the Digital India dream.

We teach everything under Digital from Digital Marketing to Big Data and basis market demand; we’ll keep including more courses.

We distinguish ourselves with our focus on Quality Education, Updated and Customized Courses, Practical Knowledge, Learned and Experienced Faculty and our Commitment to ensure learning.

We are a bunch of enthusiastic and dedicated Digital Entrepreneurs and Professionals who want to share our knowledge with other students and see them learn and grow. We want to pave a path to make Simply Digital, a community that learns together, sticks together and grows together.

Simply Digital is a Google partner group company with Google certified trainers.

Rating : Star out of 5 | (4.7/5 based on 232 reviews) | Read reviews


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Digital Marketing Course Modules

Overview of Digital Marketing

Treands in the Digital World

How businesses are leveraging the digital marketing techniques to grow their revenue.


Website Design

Design your own prfessional website

We train you to create new website on wordpress which you can use for your business, blogging or e-commerce.


Search Engine Optimization

Boost your rank on Google and Bing search page

Keywords Strategy, Content Strategy, On-Page, Off-Page, Schema Mark-up, Link Building, Link Earning, Blog Outreach


Google Adwords and PPC Ads

Generate Leads or Create Awareness

Search Ads, Google Display Network, Shopping Ads, Youtube Video Ads, App Marketing, Strategy and Targeting


Google Analytics

Measure your business and User Engagements

Track how users are interacting with your website and which channels are getting you business, what pages are performing better


Social Media Marketing

Make yourself visible and create community

Facebook Organic, Facebook Ads, Twitter, Instagram, Linkedin, Pinterest. Make yourself a brand.



About the Digital Marketing Programme

The alumni of IIT-IIM and top experts from the startup industry, brings you a joint Certification Programme in Digital Marketing and Analytics along with Asia’s top-tier Digital Marketing training institution, Simply Digital, the first to introduce Advanced Digital Marketing workshops in India.
Living in a world dominated by software, the age of Digital Revolution, has opened myriads of Internet Marketing opportunities. In a world of different opinions, digitalization along with the emergence of more aware customers has brought new difficulties as well as new ways of marketing.
The way we market today has certainly changed. The rise of digital marketing provides opportunities for new discoveries, dynamic strategies, affordability, profitability, a more scrutinized data analysis as well as targeting. This has opened numerous opportunities for organizations as well as individual digital marketers, web designers, analysts and developers.

Digital Marketing Course Module

It is vital to have a very good understanding of Digital Marketing to capitalize on its true potential and successfully maximize its pay-offs on customers. Our Professional Diploma in Digital Marketing focuses on the following:

  • Using various internet marketing tools available on the internet by strategy.
  • Understanding the importance of social media for business.
  • Understanding and strategizing around the ethos of online consumers.
  • Using different design tools to improve user experience.
  • Tracking, assessing, gauging and drawing conclusions from website traffic.
  • Monitoring and measuring essential online marketing metrics and KPIs.
  • Bringing together traditional marketing practices and internet marketing.
  • Understanding consumer targeting, predicting consumers and analyzing consumer behavior.
  • Understanding the characteristics and demographics of customers and implementing marketing techniques accordingly.


Key Competencies Developed in Digital marketing

  • We have trained thousands of students under our digital marketing course. You can also grow your proficiency in digital marketing as our programme involves not just theoretical understanding of the fundamentals of online marketing, but also practical learning.
  • Through our programme we endeavor to impart thorough understanding of various digital marketing platforms, search engine optimization, search engine marketing, social media marketing, content marketing, pay per click, mobile marketing, email marketing, internet marketing strategies and web analytics.


Digital marketing course summary

Our Digital marketing course has been developed by managers and subject matter experts with the goal of covering the fundamentals of marketing and advertising, basic statistical tools used for prediction and analysis as well as comprehensive knowledge  about various tools used for  digital marketing and web analytics.
This digital marketing training includes application of theoretical knowledge into practice, where students will get a hands-on experience in working with marketing datasets, creating dummy display ads, virtual website optimization and SEO techniques and practice. Major highlights of this programme are optimization and development of website, getting more traffic through SEO and Google Adwords live practice of boosting dummy display advertisements, examining responses from various channels and user behavior with Google Analytics.
By the end of the digital marketing training, the students will have thorough understanding of different marketing channels, their distribution strategies and budget allocation.
Our ambition through this digital marketing programme is to enlighten students and make them employable in the digital world or equipped for their own enterprises.
We recommend these professional digital marketing certifications to the professionals involved in digital marketing strategy planning and analysis at their companies or anyone who wishes to explore new skills and build a career in the field of digital marketing. The course is applicable to aspirants of every stature as it is becoming more important for everyone from top of the hierarchy to the bottom of it, to not only have a basic understanding of these online marketing tools but also be proficient at it.

Who should attend this Digital Marketing training?

  • Corporates who want to boost their digital marketing outcome through various channels
  • Professionals responsible for an organization’s Digital marketing strategy
  • Offline marketers who wishes to switch to online marketing and own an edge in their career
  • Businessmen who want to extract maximum results through their digital channels
  • Students who want to attain knowledge and be employable in the field of internet marketing

Digital marketing programme objectives

The aim is to provide help and guidance to the aspirants in digital marketing from different point of views such as analysts, customers and business owners. The priority of this online marketing course focuses on clearing the fundamentals as well as advanced applications of digital marketing. The trained aspirants will be capable to work as independent digital marketing professionals.

Digital marketing course structure

The internet marketing course at Simply Digital comprises of 16 modules, beginning from the fundamentals of digital marketing and creation of a website, moving to more advanced concepts like SEO, SEM etc. and ending with certifications. Each module has been designed and developed by the brilliant minds of IIT and IIM. We make sure to keep updating our course content to give our students the best and latest knowledge about the digital industry.

Digital marketing course modules

Our online marketing programme is divided into the following 16 modules:

  • Overview of Digital Marketing (3 hours)

What is marketing, how is digital marketing different from traditional marketing, why digital marketing and the basics of its procedure.

  • Website planning and creation (4 hours)
    Understanding domain and hosting, how a website is created, UI/UX and creating your own website.
  • Search Engine Optimization (9 hours)
    Understanding what is a search engine and how it works. Learning how to apply SEO techniques to improve website ranking on search engines.
  • PPC advertising and Google Adwords (6 hours)
    How does advertising on Google works, PPC, search and display campaign creations and remarketing.
  • Google Analytics (6 hours)
    Measuring and analyzing your website, tracking  search engines and social media networks, gauging traffic from various channels.
  • Social Media Marketing (5 hours)
    Understanding social media and how to market on different social media platforms like Facebook, Twitter, LinkedIn etc.
  • Email marketing (5 hours)
    How email marketing works, understanding its strategy, how to send emails in bulk to target audience and prevent spams.
  • Ecommerce marketing (6 hours)
    What is ecommerce, how to create an ecommerce website and understanding PLAs.
  • Mobile marketing (3 hours)
    Understanding how app store optimization and app monetization works, deep links, geo location marketing etc.
  • Content marketing (3 hours)
    Content formatting and how to write captivating and compelling content
  • Creating internet marketing strategy (4 hours)
    Connecting the dots once you have understood the various facets of digital marketing
  • Local Business SEO (4 hours)
    Understanding Google My Business page and your Local business Promotion tips and tricks.
  • Affiliate marketing (6 hours)
    How to make money online via affiliate marketing, Introduction to Digital And Physical products, live examples and practical sessions
  • Video marketing (4 hours)
    Video creation,  YouTube SEO, promotion strategy and monetization through your video content.
  • Making money via Adsense and Blogging (6 hours)
    Earning money through your content Via YouTube or Website Adsense.

Detailed discussion on  Adsense, how to get approval and start earning money by placing the right ads on your blog

  • Certifications (6 hours)
For further details, you can check out our online marketing course structure.



97/1, 1st Floor, Adhchini, New Delhi, Delhi 110017




Office Timings

  • Monday: 0900-2000Hours
  • Tuesday: 0900-2000Hours
  • Wednesday: 0900-2000Hours
  • Thursday: 0900-2000Hours
  • Friday: 0900-2000Hours
  • Saturday: 0900-2000Hours
  • Sunday: 0900-2000Hours


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There are a number of answers to the above question. We have over 3 years of hands-on experience in the field of Digital Marketing Training in Delhi and Delhi-NCR area. Our mentors are industry leaders and have hands on experience in the digital industry of more than 10 years. We have the best faculty members from sharp minds of IIT and IIM to trainers trained by IIT-IIM alumni themselves who are qualified and certified in Google AdWords, Google Analytics, Facebook Blueprint, Bing, HubSpot and Sales force. We strive to transform a novice into a pro through theoretical and practical exposure. More than 2000 students were trained by our institute for this industry, who have made a name for themselves in the field of digital marketing. Each student in our digital marketing program is given special attention, so that he can perform to his potential. Simultaneously, students are provided with one to one counselling during their training program, guiding them as to how they should prepare themselves to get a better understanding. Our point is to influence and train the students on a theory and a practical basis as well because it will help them to develop skills and abilities for the professional world.

We create opportunities for our students in the digital ecosystem and provide 100% placement assistance. While our aim is to bring the best job opportunities, we likewise help our students to take the entrepreneurial role. We offer jobs to our students in Digital Start-ups. We have a growing list of corporate associates who consistently show interest in recruiting students from our institute. The sector currently requires employees who can work for them and get best outcomes for their business. During the curriculum, we regularly evaluate your learning curve and ensure quality training for the same so that you are “industry ready”. All students who graduate from Simply Digital have the chance to apply for job openings that our corporate associates list with us. We back the students who express their interest and share the profiles of those matching their description. We offer personalised support to our trainees who wish to begin on their own. They can consider sharing their entrepreneurial ideas with our trainers who could guide them on their way forward.

Practically anybody who is interested can take up this course of Digital Marketing. There is no eligibility as such to pursue a course in digital marketing. All you need to know is how to run a computer and the fundamentals of using the internet. Individuals who are studying in schools and colleges, people who are working in any organization or association and individuals who have their own business can join this course.

We additionally offer our trainees with live projects. Taking a shot at live projects is the most ideal approach to enhance your classroom learning. Internships with significant corporates and activities allow you to overcome your fear of failure and in the meantime, enhance your confidence to thrive in the digital world. We encourage our students to take up real-life projects and acquire proficiency in their field of interest, be it SEO, AdWords, Analytics, Mobile advertising, building Digital Media plans, etc. We arrange short term internships with our corporate associates which is the best way to enhance your skills.

As you may have noticed that digital marketing industry is flourishing day by day, providing more opportunities. In digital marketing there are different specializations so there are a number of opportunities to kick-start your career. You can start as a Digital marketing strategist, Digital marketing executive, SEO analyst, Social media specialist, Google AdWords specialist, Email marketing specialist and Web Analyst in this industry or else you can start as a blogger or start your own agency. There are an ample number of opportunities in this field which are still unexplored.

Positively! You can complete the digital marketing course within 3 months as most students prefer to study in an accelerated mode, but it all depends on the pace at which you pickup the course.

There is no particular way to keep a track of latest digital marketing trends. To keep yourself updated in this field you will need to explore a number of blogs like Search Engine Land and Search Engine Journal, subscribe to newsletters, follow influencers like Brian Dean, Rand Fishkin, Matt Cutts, Neil Patel, etc. If you are looking for simpler means to stay updated, you can register on our Simply Digital Satellite portal to stay updated with the changes going in the field of Digital Marketing as the content present in it by our trainers is in a curated format for better understanding.

Depending on your skills, abilities and experience in digital marketing there is no restriction of earning in this field. The starting salary usually is in the 15–20K bracket for fresher, with a clear understanding that the salary might hike up to 50K in just few months. The salary structure might vary from company to company.

Our Digital marketing course has been developed by managers and subject matter experts with the goal of covering the fundamentals of marketing and advertising, basic statistical tools used for prediction and analysis as well as comprehensive knowledge about various tools used for digital marketing and web analytics.

Through our programme we endeavour to impart thorough understanding of various digital marketing platforms, search engine optimization, search engine marketing, social media marketing, content marketing, pay per click, mobile marketing, email marketing, internet marketing strategies and web analytics on a practical basis. By the end of the digital marketing training, the students will have thorough understanding of different marketing channels, their distribution strategies and budget allocation.

For course material you can register on our Simply Digital Satellite which comes with a lifetime support. You can refer to the notes 24/7 uploaded on our portal. You can also post your questions on our portal and a trainer will be there to respond to your queries. All the seven certifications (including six Google Certifications and one Simply Digital certification) will be provided only when the course is completed.

Softwares we provide during the course:

  1. Content Plagiarism checker
  2. Keyword Density checker
  3. On-page SEO tool
  4. Rank Tracker
  5. Backlinks checker
  6. SEO Competitor analysis tool
  7. Webmaster tools
  8. Hashtag verifier
  9. Competitor’s ad copy analysis
  10. GSA backlink maker
  11. Bulk emailing
  12. Photo editing software

Definitely you can. We at Simply Digital train you to build your own website. This would be imperative in the process of learning and applying digital marketing concepts as it forms the base of your course learning process.

This digital marketing training includes application of theoretical knowledge into practice, where students will get a hands-on experience in working with marketing datasets, creating dummy display ads, virtual website optimization and SEO techniques and practice. Major highlights of this programme are optimization and development of website, getting more traffic through SEO and Google AdWords live practice of boosting dummy display advertisements, examining responses from various channels and user behaviour with Google Analytics.

Yes! If you feel that you did not like the course after attending the 1st class you can ask us for a refund. We will refund your digital marketing course fee and no questions will be asked except for taking your valuable feedback.

Interview Questions

Digital marketing is the promotion of brands and products by means of different forms of electronic media like online advertising, internet, emails, mobiles, tablets, etc.

Digital marketing can be categorised into inbound marketing and outbound marketing.
Inbound Marketing: Inbound marketing refers to marketing strategies that emphasizes on attracting audiences through relevant content. Inbound marketing pulls visitors in through blogs, search engines and social media which in turn increase brand awareness and creates brand authority.
Outbound Marketing: Outbound marketing refers to reaching out to customers through general media advertising as well as through direct contact. Depending on the scenario, the approach can be through TV advertising or through personal meetings. Through each outbound strategies, potential leads are generated and then they are followed up by internal sales representatives.

Digital marketing always had the edge over traditional marketing practices. The following points explains why digital marketing is preferred over traditional marketing.
Today, most of the people purchase goods and services from ecommerce websites and also get ads of the products online. So generating an online identity for your business is a must as it can generate more leads for your business.
You can create ad campaigns, classifieds etc. for your company, post it online and also social networking sites  increase the traffic of the website and the reach out of your product may be very high as compared to any other traditional marketing technique. This can create more conversion, more leads etc.

Static Website: A static website is a website which consists of webpages with fixed content. Each page displays the same content every time a visitor visits the page. They are the most basic kind of website and are the easiest to create.
Responsive Website: A responsive website is a website which a webpage renders to the variety of devices. It responds to and resizes itself depending on the type of device (desktops, laptops, tablets, mobile phones, etc.) it is being seen on.

The first step would be to optimise your web content if you would want to truly increase your website traffic, otherwise the traffic will be temporary and short-lived. Once your website is prepared, next to drive the traffic you need to use unique social media strategies on social media platforms like Facebook, Twitter, LinkedIN, Pinterest, StumbleUpon. I can do SEO on potential keywords, which will help improve my rankings on the SERPs page which would thereby increase my traffic. Another way to increase traffic could be to make referral links to your website.

There are a multiple number of tools which we can use in digital marketing depending on one’s requirement. To list a few, we can use Ahrefs, Moz, Alexa, Open Site Explorer, BuzzSumo, SEMRush, Google Webmaster, Google AdWords, Google Analytics, RankMatch, etc.

The best way to keep yourself updated in the digital marketing field is to read blogs like The Moz Blog, Social Fresh, subscribe newsletters, follow influencers like John Rampton, Rand Fishkin, Brian Dean, Ann Handley, Larry Kim, etc.

It is okay to be ambitious but at the same time you need to be practical too. If you are being interviewed for the digital marketing executive you can say like that my first two years would be to be a subject matter expert on SEO, AdWords, Social, etc. and once when I become a subject matter expert a number of avenues will be opened and I can become the digital marketing manager of your organization five years down the line.

Direct Marketing: It is used by companies to generate leads and target the audience who are most relevant to their business. The only way to scale here is lead conversion and build a customer base to generate revenue and cash flow. Most common methods for the campaign are Search Network Only, Dynamic Search Ads, Shopping campaigns, etc.
Branding: Companies use this type of advertising to build an image of a particular brand on major sites and applications. The most common methods are Remarketing, Display Ads and Youtube Ads.

Digital Marketing has become the next big thing with relatively every product and service taking the digital path to advertise their product on different platforms. With this industry reaching new stature every day, there is a demand for numerous brilliant and creative minds. It has huge potential for anyone to grow who is considering a career in this industry.

Nobody can ensure for benefit through digital marketing in introductory stage. In any case, I guarantee you that following one to three weeks, I will provide you best outcome for your business. In the primary week, we will break down your potential items and ways to get leads.

Remarketing is a smart way to connect with your audience who have already visited your website. It allows your ads to reach to the targeted audience who have already visited your website. It helps you in increasing your brand authority.
On Google AdWords you can create remarketing ads by placing the remarketing code on your website and then create rules for various remarketing options. After creating the remarketing list the Google remarketing script drops cookies to your website visitors. Then you have the option of adding this list in your Display Campaign Ad groups as targeting. Create ads for the Ad group and your remarketing ad is good to go.
Similarly you have to put Facebook pixel code on your website and then create rules for website visitors. This pixel code will drop cookies for retargeting your visitors on Facebook ad network. Create a custom targeting for your website visitors and targeting them in ad set.

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Reviews and ratings

"Thank you Simply Digital for helping me in setting my own website. It was a good decision to join simply digital. Really good trainers specially Nishant sir, Anirban sir, Varun sir and Pooja ma’am. Classroom sessions are very interactive and all the trainers are so supportive. Vast knowledge of digital marketing is provided."

"Great trainers and great teaching environment from very basic to very advance, the teaching methodology is just admiring."

"I rate simply digital because of the quality teaching they provide, because of the environment they’ve got. Simply digital made digital marketing coursework so easy for me that now I can work on projects by my own. I have gained in-depth knowledge in digital marketing concepts and that too at very affordable fee. Thank you SD keep up the good work."

"Simply Digital widened my knowledge of digital marketing Knowledgeable and friendly instructors. Individual attention is given to students. In class discussions and after class doubt sessions add to its value."

"I would rate Simply Digital as the best Digital Marketing institute in Delhi-NCR. The trainers are well qualified, notes and Course modules are very in-depth. The knowledge imparted at simply digital is according to developments in digital world. There is no bar in doubt handling sessions. It was a great decision to join simply digital."

"The course content is really great, the trainers are extremely passionate about the subject and the teaching tactics is appreciative. Trainers are well versed in the course and are able to handle queries as well."

"The learning at simply digital was a breakthrough in my knowledge of digital marketing. Good trainers and interactive classes overall I really enjoyed it. I feel great to be a part of their digital marketing course"

"Good curriculum and Its good to be a part of simply digital.Best training institute for Digital Marketing in whole Delhi and NCR"

"Simply Digital- You guys are doing an awesome job, I joined Simply digital with zero knowledge in digital marketing. I’m a big time blog writing lover. so with an intend of website designing for my blogs in my mind, I joined simply digital and within few time, I end up with knowledge more than just my own website. The course is vast but simply digital made it so easy for me. Young brains as their instructors really will make you feel energetic and persistent throughout the coursework. Classroom sessions are so knowledgeable and fun. I’ll highly recommend Simply Digital for whoever is out there looking for proficiency in digital marketing. "

"It was a great experience with simply digital. You people made teaching simple that it actually goes along with your tag name “Simply Digital” Hats off!! All the best."

"It has a good teaching environment. It helped me in learning about digital marketing from basic to advanced level. Simply Digital is giving the right direction to digital marketing, I would say."

"The course has helped me understand the nuances & grow my knowledge of Digital Marketing, passionate & enthusiastic trainers made classes fun & enjoyable."

"One of the finest digital marketing institutes with finest faculty. An undivided attention from the faculty, hands on experience, and time to time sessions from industry mentors make the learning more exciting."

"Simply Digital Provides really good training in the field of Digital Marketing. Especially Mr. Anirban Naskar. He has provided with excellent technical knowledge in Digital Marketing. Simply Digital has given me a great opportunity to learn and implement the tools provided by social media and search engines."

"If there is one institute that deserves a standing ovation for providing the best quality digital marketing training, it is Simply Digital! I have had a wonderful experience learning about Digital Marketing."

"Simply Digital is a wonderful way to gain exposure in digital marketing. The course material and the method of teaching is designed in such a way that beginners also can relate. The faculty which includes Mr. Nishant Neeraj, Mr Anirban Naskar, Mr. Varun It has opened a whole new world of learning for me. The faculty is always open and supportive and ready to help."

"Simply Digital has really made digital marketing SIMPLE. The content is Comprehensive and of great quality. Engaging and interactive faculty. It works to your advantage only if you follow through and are able to practice it for real.."

"Simply Digital has given me a chance to study SEO, SMM, and Inbound Marketing courses, and those are great. Class room teaching, one on one interacting with faculty, small classes and focussed attention given to every child is what one needs!. Your performance will be tested with an internship and you will job ready by the end of the course."

"Simply digital’s digital marketing course has been an eye opener. I think it is important for everyone to know that Digital will be bigger than what we can probably imagine and Simply Digital is the best institute to learn this from."

"Best in class! Their study material is excellent. I am happy to be associated with Simply